Subko Coffee Roasters Secures $10 Million Funding Led by Nikhil Kamath, Gauri Khan, and John Abraham

Subko Coffee Roasters, a rising star in the specialty coffee and cocoa industry, has secured $10 million in funding to fuel its domestic and international growth. The investment round was led by prominent figures like Nikhil Kamath (Zerodha), the Blume Founders Fund, Gauri Khan's family trust, and Bollywood actor John Abraham. This infusion of capital values Subko at around $34 million post-money, reflecting strong investor confidence in the brand's potential.

Subko plans to utilize the funds strategically. Key areas of focus include:

Building a Strong Team: The company will recruit talented individuals to bolster its workforce and support its expansion plans.

Tech-Driven Customer Experience: Subko intends to leverage technology to enhance customer experiences across all touchpoints.

Strengthening the Supply Chain: Investment will flow towards improving the sourcing and processing of specialty coffee and cocoa beans, ensuring exceptional quality and sustainable practices.

New Product Launch: Subko is set to introduce a line of ready-to-drink coffee beverages, catering to the growing demand for convenience.

Flagship Cafes: The company plans to launch flagship experience cafes in select cities worldwide, creating unique coffee destinations for consumers.

Subko distinguishes itself by establishing direct trade partnerships with farmers. This approach ensures complete traceability within the supply chain, with innovative practices like blockchain technology and direct tipping systems for farmers. This commitment to quality and ethical sourcing resonates with today's conscious consumers.

Through its diverse product offerings, flagship cafes, pop-up stores, and global shipping, Subko is poised to become a leading player in the specialty coffee market, offering a distinctive coffee experience to a worldwide audience.