Cricketer Shikhar Dhawan joins as an investor and a brand ambassador in snack company TagZ Foods
Discover TagZ Foods, the ultimate snack brand backed by cricketer Shikhar Dhawan. Indulge in guilt-free snacking with their range of popped potato chips, gourmet dips, and center-filled cookies. Made with culinary technology, TagZ Foods promises healthier choices without compromising on taste. Join the movement towards a fit and active lifestyle!
TagZ Foods, a snack company, has signed Indian cricketer Shikhar Dhawan as an investor and brand ambassador.
According to the corporation, its brand collaboration complements Dhawan’s focus on health and active lifestyle choices. Dhawan, who is recognised for his dynamic batting style, fitness dedication, and strong appeal among young consumers, is an ideal fit for TagZ Foods, which is dedicated to creating healthier snacking experiences.
“As a sportsman, I understand the value of eating well and maintaining an active lifestyle.” I am thrilled to be a part of TagZ Foods’ adventure as it enters its next phase of growth and expansion. “This is a deep and long-term partnership in my dual role as TagZ investor and brand ambassador,” Dhawan explained.
TagZ Foods, founded in 2019 by Anish Basu Roy and Sagar Bhalotia, produces popped potato chips with 50% reduced fat, worldwide gourmet dips, and a variety of center-filled cookies. The company uses culinary technology to create potato chips that promise to be free of cholesterol, trans fat, artificial colours, and preservatives.
“He represents the values we stand for: healthier eating, fitness, and an active lifestyle.” “In his dual capacity as investor and brand ambassador, his association with TagZ Foods is a deep integration into our brand’s mission,” Roy, cofounder of TagZ Foods, said.
Also Read: Flying Catch, a new Sports Café opened in Dubai by cricketer Shikhar Dhawan
In the past 18 months, TagZ has seen a 30-fold rise in volume. Through an Omni channel strategy that comprises a network of 5000 retail outlets and accessibility on more than 30 e-commerce platforms, including Swiggy, Instamart, Zepto, and Blinkit, among others, it focuses on the top 30–40 million homes in the nation while reaching customers in 22 cities.
International markets like Kuwait, Dubai, the Maldives, and Australia also carry TagZ products. Ashneer Grover, Namita Thapar, Rannvijay Singh, and Arjun Vaidya are some of the investors in the Bengaluru-based TagZ Foods in addition to Dexter Angels, Agility Ventures, and Venture Catalysts. Write tagline, meta description, keyword and social media captions for this
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