Supply6 Raises $1.1 Million Seed Funding to Expand Nutrition Portfolio and Global Presence

Bengaluru-based direct-to-consumer (D2C) nutrition brand Supply6 has raised USD 1.1 million (₹9.1 crore) in a seed funding round led by Zeropearl VC, with participation from industry leaders including Kunal Shah, co-founders of Renee Cosmetics Ashutosh Valani and Priyank Shah, and Yogesh Kabra, Founder of XYXX.

Founded in 2020 by Vaibhav Bhandari and Rahul Jacob, the startup focuses on bridging everyday nutrition gaps with science-backed, convenient, and effective products designed for Indian consumers.

Backed by Science: Closing Daily Nutrient Gaps

Supply6 builds its portfolio around the six pillars of balanced nutrition—protein, carbohydrates, fats, fibre, vitamins, and minerals. Its flagship Supply6 360 sachet provides a 63+ nutrient blend with:

• ~95% RDA of Vitamin B12

• ~83% RDA of Vitamin D3

• 3 billion CFU probiotics

The brand has also introduced Supply6 Salts, a zero-sugar hydration product, aligning with modern lifestyle needs.

How Supply6 Plans to Use the Funding

The newly raised capital will be directed towards:

• Expanding the product pipeline with new nutrition formats

• Conducting clinical studies for validation

• Strengthening direct-to-consumer and quick-commerce distribution via platforms like Blinkit, Zepto, Amazon, Flipkart, and Instamart

• Selective international entry into high-supplement adoption markets such as GCC and English-speaking regions

• Building leadership teams across growth, strategy, and product development

Investor and Founder Statements

“Supply6 stands out for its science-led approach and strong consumer adoption. With differentiated product lines and growing customer trust, the brand has the potential to become India’s leading nutrition company,” said Bipin Shah, Founder & Managing Partner, Zeropearl VC.

Supply6 founders Vaibhav and Rahul added, “We are building Supply6 to solve daily nutrition gaps in a way that’s simple, convenient, and effective. With Zeropearl VC’s support, we are excited to scale globally and bring better health to more households.”

Strong Market Momentum and Brand Growth

• Customer Base: Over 2 lakh customers as of September 2025

• Brand Ambassador: Cricket legend AB de Villiers

• Distribution: Available on leading e-commerce and quick-commerce platforms

• Funding History: Previously raised ₹10 crore and secured a ₹25 lakh grant from the Government of Karnataka

• Customer Retention: Achieved a 45% repeat purchase rate

These milestones highlight Supply6’s strong position in India’s rapidly growing nutrition and wellness market.

Future Outlook

With rising demand for nutrition supplements in India and growing consumer focus on preventive health, Supply6 is strategically positioned to capture market share. Its global expansion plans in GCC and English-speaking countries could further solidify its reputation as a science-backed, lifestyle-friendly nutrition brand.

FAQs on Supply6 Funding and Growth

1. What is Supply6 and who are its founders?
Supply6 is a Bengaluru-based D2C nutrition brand founded in 2020 by Vaibhav Bhandari and Rahul Jacob. It focuses on science-backed nutrition products designed to fill everyday dietary gaps.

2. How much funding has Supply6 raised so far?
In September 2025, Supply6 raised USD 1.1 million (₹9.1 crore) in seed funding led by Zeropearl VC. The company had earlier raised ₹10 crore and received a ₹25 lakh government grant.

3. What is Supply6’s flagship product?
The brand’s flagship product is the Supply6 360 sachet, a nutrient-rich blend offering essential vitamins, minerals, probiotics, and plant-based superfoods in one serving.

4. Who are the key investors in Supply6?
The seed round was led by Zeropearl VC with participation from Kunal Shah, Renee Cosmetics founders Ashutosh Valani and Priyank Shah, and Yogesh Kabra (XYXX).

5. What are Supply6’s future expansion plans?
The company plans to expand its product pipeline, enter global markets (GCC and English-speaking regions), strengthen leadership roles, and scale its direct-to-consumer and quick-commerce presence.